A store in a Tokyo suburb selling short-dated, surplus or imperfect yet edible food items cheaply is a magnet for thrifty shoppers. They can find vegetables costing just 27 US cents, a bottle of beer for 30 cents, and a pack of meat costing less than 1 dollar. The customers included a young woman trying to stretch the food budget for her family of 9; a woman and daughter who drive for an hour to buy meat; and a man thrilled by finding an unexpected bargain. Why do people come to this store that also reflects the huge volume of food discarded in Japan? For 3 days, we talked to customers hunting a bargain while filling their shopping baskets.
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