Suggers, Fruggers and Data-Muggers

Name: Suggers, Fruggers and Data-Muggers
Released: 1993-02-15
Duration: 60 min

Your rating

Synopsis

Horizon investigates how market research, opinion polls, TV ratings, and consumer surveys have got it disastrously wrong. Commercial decisions depend increasingly on this information, but just how good is that information?

Reviews

No reviews yet

Reviews will appear here once members share their thoughts.

View all

Episode discussion

Unlocks when you mark this episode as watched

Comments stay hidden until you have watched this episode.

No music yet

Add soundtrack